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MAGIQADS LAUNCHES STIMULUS PACKAGES! PDF Print E-mail
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In response to declining ADEX figures, MagiqAD, is offering a hand to brands by launching a limited period pricing promotion in the form of its MagiqDeals Promotion. The MagiqDeals Promotion, which runs from now till 15th July offers as much as three (3) times ROI for campaigns that begin before 15th September 2009 and substantial savings for those that commence after that period.

“While the instinctive reaction in a time of economic downturn is to save, brands still have to sell, everyone has targets to achieve.” says Magiqads’ CEO K. Sailendra, “In order to do this you have to maintain your position in the consumer’s mind. The MagiqDeals Promotion is a unique opportunity for brands to press their advantage and dominate retail space. We think of it as a stimulus package to maintain and grow brand vitality and visibility.”

The MagiqDeal Promotion includes options which give visibility on shelves for category exclusive and dominant exposure. As many as 2,844,317 transactions take place in within their stores every week.

Sailendra believes brand owners have to re-evaluate who their competition really is. “Hypermarkets are already catering to the consumer’s desire to save by launching home-brand products at very low prices, if consumers are not reminded of the unique attributes and quality of premium brands they will switch. We understand that there is pressure on brand owners and media managers to spend cautiously, and that’s precisely what we are helping them to do by offering this promotion. Ultimately the consumer makes the purchase decision in the store, so that’s your last chance to remind him what you have to offer and who you are.”

MagiqADs will be not only be targeting media planners and agencies and FMCG brand owners for this promotion, but will be extending the promotion to non-FMCG brands. Telcos, financial institutions and other non-FMCG brands have realised the significance and reach of the hypermarket as a mass medium. “Who dares wins!” says Sailendra with a smile. “This is a unique opportunity to lock in your presence, and lock out your competition. “

For more information about MagiqDeals Promotion, log on to www.magiqads.com or contact This e-mail address is being protected from spambots, you need JavaScript enabled to view it , This e-mail address is being protected from spambots, you need JavaScript enabled to view it or This e-mail address is being protected from spambots, you need JavaScript enabled to view it
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