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The Star Online: Small wonder plans big |
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Saturday, 04 September 2010 14:32 |
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Chit Quah is an advertising veteran who has worked in several big and multinational agencies. But in the last one year, he has been heading his own boutique agency, Spin Communications Sdn Bhd.
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The Malaysian Insider: Google polishes real-time search, launches site |
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Wednesday, 01 September 2010 19:23 |
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Google Inc launched a website yesterday for users who want to sift through news, comments and other information on the Internet in real time, letting them follow conversations on social network hubs such as Facebook and Twitter in one place.
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Fast Company: The Web's Best Branded Videos Sell and Entertain |
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Friday, 27 August 2010 15:38 |
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Ikea recently ordered a third season of this breakout comedy series, starring Illeana Douglas as -- wait for it! -- an actress who works at Ikea Burbank. Even with the in-your-face product placement, Easy to Assemble is scoring with critics (it won a Streamy for best ensemble); celebs (cameos from Jane Lynch and Jeff Goldblum); and viewers (9 million -- plus streams since 2008).
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iMedia Connection: 8 Marketing Blunders To Avoid |
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Wednesday, 25 August 2010 20:54 |
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While the world economy has been bouncing back of late, we are all more than aware that the recovery is fragile -- and so are many of digital's companies, small and large. Thus, it's more important than ever for us to be smarter and learn from our own mistakes, as well as the mistakes of those around us.
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Fast Company: Apple TV Rumors: You and Your Grandmother Will Never Watch TV the Same Way Again |
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Wednesday, 25 August 2010 12:36 |
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The rumors spin ever faster about Apple's iTV device--it'll apparently change everything, including how we communicate with remote family members, and now there's some evidence that Apple is prepping its in-store employees for "something big."
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iMedia Connection: The CMO's Real Conundrum |
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Monday, 23 August 2010 04:33 |
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Recently, AdWeek’s Noreen O’Leary published an article called “CMOs Face a New Reality” about the challenges Chief Marketing Officer’s face in this economic climate. The article referenced a recent study by Accenture and highlighted several key findings that have implications for any CMO regardless of industry or discipline. Namely, the article correctly points out that selling products (or services) to consumers whose buying patterns have been altered or forever changed by the economic downturn is increasingly difficult.
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Star RFM denies political interference by MCA |
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Saturday, 21 August 2010 03:59 |
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Star RFM Sdn Bhd chairperson Linda Ngiam described the issue as purely a “management problem”, and parried perceptions that the suspension of the 'Hi Malaysia' deejays was due to MCA's political pressure.
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The Edge: Behind AirAsia’s ‘mind-blowing’ campaign |
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Friday, 20 August 2010 12:38 |
Facebook, Twitter, help low-cost carrier break sales record
“Travellers are extremely technology-savvy and always on the lookout for better deals” — that was the insight behind the social media campaign to promote AirAsia’s record-breaking “Mind Blowing Fare” sale campaign which ended on Aug 15, said AirAsia regional head of commercial Kathleen Tan.
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Malaysiakini: Popular DJ removed over 'sensitive' issues |
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Friday, 20 August 2010 12:24 |
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Another issue has turned hot - the removal of Jamaluddin Ibrahim - a host of the Chinese radio station 988's popular Hello Malaysia programme - for allegedly offending the authorities with his remarks on sensitive racial issues.
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Malaysia-Today: Explosive charge: Tourism D-G framed, minister implicated |
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Thursday, 19 August 2010 22:37 |
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A startling allegation has surfaced concerning the second corruption charge slapped on Tourism Malaysia director-general Mirza Mohammad Taiyab - he is being persecuted for being clean as a whistle. According to a blogger, the charge could be related to a RM600 million contract he had declined to approve for a company linked to Tourism Minister Dr Ng Yen Yen's son.
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