I arrived in London 10 days ago and after exiting Heathrow, turned to my friend who'd collected me and said: 'Maybe I'm imagining it but I haven't seen a single sign, flag, advert, anything that would denote the Olympics are being held here in three weeks' time?' She smiled and said: 'funny you should mention that'.

A couple of years ago, when South Africa hosted the Confederations Cup, I wrote about the fact there were no flags on the road leading from the airport a month before the event - but when I

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