The latest issue of MARKETING magazine explores the explosion of Internet TV (IPTV) in Malaysia. We chronicle the latest player in this space, Maxman TV, burning a new steak across the lucrative television landscape which is evolving by the day. This issue of also packed with news and views on the latest industry happenings, trend changes and media innovations.

There’s more to ‘feeling good’ about ntv7 these days. The station is turning 15 and the mission forward could not be more telling: ntv7’s new positioning appeals to the modern urban progressive adults (MUPAs) made up of 25 to 45 year olds with an urban and global mindset.

Y&R China, has announced the appointment of Malaysian Jeff Leong as client services director Y&R Beijing.

Isn't there a conflict when MBPJ is riding on free advertising space for themselves?

Public relations agency Text100 Malaysia announced several key senior appointments in its management today in a move to promote the agency's veterans for their consulting, people and leadership skills.

Opt Inc Asia Pacific's Business General Manager, Mitsuru Kikunaga will now assume the role of Catcha Digital Asia 's (CDA) CEO after the leading e-marketing company in Japan acquired 90 per cent of CDA in a bid to buttress its position across Asia.

The government's Performance Management & Delivery Unit (PEMANDU) has hired one of the nation's leading creative agencies, M&C Saatchi to create a visionary campaign to unite Malaysians from all walks of life to fight crime.

Leading oral care brand, Oral B, recently launched its 'Complete Oral Care for a Confident Smile' campaign to engage with Malaysians on the significance of a complete oral care regimen.

Dentsu Network Asia (www.dentsuasia.net) today announced the appointment of Ted Lim as Regional Chief Creative Officer for Dentsu Asia Pte Ltd. Dentsu Asia is the regional management arm of the Dentsu Network organization, with oversight of operations in the ASEAN and Oceania regions. Ted will start at the agency network on 1 April 2013, and will be based in Singapore.

Former Omnicom Media Group's Communications Planning Director Anirban Ganguly (pictured) has been appointed as Havas Worldwide Kuala Lumpur's Head of Strategic Planning, in a bid by the agency to propel strategic thought leadership to the next level.