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China Advertising, Scales New Heights!
Monday, 31 August 2009 18:47
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This July,Lurzner’s Archive, the worldwide industry standard in creative showcasing, featured on its front cover a most unusual image, from a very unexpected source. JWT, Shanghai One Show recognized campaign for “CemalCemil Bubble Gum Store” was selected above all others to be the front cover. This July,Lurzner’s Archive, the worldwide industry standard in creative showcasing, featured on its front cover a most unusual image, from a very unexpected source.

JWT, Shanghai One Show recognized campaign for “CemalCemil Bubble Gum Store” was selected above all others to be the front cover. This is the first time this particularhonour has fallen on JWT, Shanghai as it’s rare an agency outside Europe and the America’s will ever be considered.

“A totally unexpected, but very much appreciated endorsement to the quality of the campaign”, says Nick Morgan CD. “And a testament to all involved.”

“I just want to say a huge thanks to everyone. I’m really stoked about this and I hope everyone else is as well. Getting China creativity under the noses of the world’s biggest and best in the business has got to be a good thing, for all of us!”


CREDITS:
Executive Creative Director: Yang Yeo
Copywriter: Nick Morgan/Rafael Freire
Art Director:Nick Morgan/Amy Koo
Photographer: Jonathan Tay
Retouching: Sebastian Lee.


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