Malaysia's top online news portal is rumoured to be working out some content syndication collaboration with the soon to be relaunched and rejuvenated Malay Mail as a paid morning apper. Have you heard anything? Please write to update us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

New campaign titled ‘Speak Your Mind’ encourages self expression and opinions.

New technologies that will become prevalent over the next five years and their impact on society and the marketing and communications industry, is the subject of a new book released by global media and communications agency PHD.

Media buyers and planners will now have much better data for their retail buying decisions with the inclusion of MagiqADs Retail Network in the Nielsen Media Index July 2010 - June 2011. According to the latest figures, MagiqADs’ retail media reached 53% of the population aged 15+, Peninsular Malaysia, in the past 52 weeks.

Sailendra K. Executive Director of MagiqADs Sdn Bhd told ADOI, “This is another step in the evolution of retail media as the ‘new mass’. Now with our numbers being tracked by Nielsen, we will be in a better position to give our clients verified information about their in-store media options. Given the information in the Media Index, we can now cross tabulate and undertake analysis of the data. This will enable marketers to better understand consumer buying habits for specific categories of goods.”

Providing a standard currency across all media platforms for the industry is the key goal set by the new council of the Audit Bureau of Circulations (ABC) for 2011-2012, with Unilever’s Chan Sheow-Vern as Chairman and Crush Communications’ Karthi Palaniasamy as Vice-Chairman.

Astro Media Sales is in search of a name for its soon to be launched Pay TV portal.  The new Pay TV portal will act as a media information facilitator for ASTRO channels. The portal aims to provide a one-stop communication platform for media agencies, buyers and planners to gather information to help with their media planning process.

Former general manager at The Malay Mail, Aundrey Yeoh, has joined local business media MALAYSIA SME as Chief Marketing Officer. In his new role, he reports to chief executive officer Wayne Lim.

Aundrey will be responsible for driving the brand’s group advertising and revenue and brings more than 15 years of industry experience. Prior to The Malay Mail, he was the senior manager of sales and marketing at theSun for 6 years. MALAYSIA SME, The SME Paper is published by Empire Publishing.

Dedicated to SMEs, the fortnightly newspaper covers news, updates, developments and events.

A total of 50,000 complimentary audited copies are circulated fortnightly to SMEs, Government Ministries and Agencies, Associations and Chambers of Trade and Commerce, MNCs, GLCs and PLCs.

The paper is also available for sale at bookstores and news stands nationwide.

Omnicom Media Group, Malaysia has appointed Anirban Ganguly as their new Communications Planning Director. Working closely with Andreas Vogiatzakis, Managing Director, Omnicom Media Group, Malaysia and the senior leadership team, Anirban will focus on enhancing and strengthening the strategic planning orientation for both the brands of OMD and PHD

MEC Malaysia, a leading media agency (www.mecglobal.com), today announced their appointment by Wrangler after a 3-way pitch.

The appointment is effective immediately and MEC will be responsible for Wrangler’s total communication, media and digital planning and buying across Malaysia and Singapore.

Wrangler is under a new distributorship and management, Atelier Lifestyle Sdn Bhd, and is poised to completely reposition the brand to make it relevant and appealing to the consumers. The first flagship store was recently opened in Sunway Pyramid.

Gwei Tze-Co, Managing Director, Atelier Lifestyle Sdn Bhd said, “We are excited about the new partnership with MEC and we look forward working with CK’s team to tap into genuine communications planning and help grow our brand across Malaysia and Singapore.”

CK Law, Managing Director, MEC said, “It is an honour to be given the chance to work with such a globally renowned brand and we look forward to rejuvenating Wrangler through our unique Active Engagement approach.”

ESPN STAR Sports (ESS) has appointed of two new additions to its Ad Sales Team. Vineet Puri will serve as the new Vice President, Integrated Ad Sales, SE Asia. He will be based in Singapore and will report directly to Adam Zecha, Executive Vice President, Head of Sales for SEA, who welcomed his appointment.