Media maven and leading industry veteran Ms Tan Siang Lin passed away peacefully yesterday. She joined MediaCom in 2000 as an Associate Media Director and quickly rose through the ranks to head MediaCom Malaysia. Her commitment and dedication at MediaCom steered the company's communications planning and buying.

ESPN STAR Sports (ESS) has appointed Don Anderson as Director of Integrated Advertising Sales, based in Singapore and reporting to Vineet Puri

Furthermore, for the second year running, Havas Media also found that most people would not care if 70% of brands ceased to exist. Further evidence, it argues, that the existing approaches to building and measuring brand value are out of date.

Malaysia's most leading television station 8TV that recently secured themselves three international awards in two diverse categories at the 2009 Phoenix Awards that was held in Singapore had ratings soaring sky high this Chinese New Year, acclaiming the number one spot for viewership.

Havas Media has announced the expansion of its specialist Performance and Quantitative marketing arm, Ecselis to Singapore, Kuala Lumpur and Sydney.

ERA FM is stepping up its game with the introduction of two fresh new announcers lined up according to their respective segments. Funny man Johan will be taking over the morning session while Zahid, the talented winner of Akademi Fantasia year 2, is scheduled to set the tempo for you on the road.

Asia's top sports content provider, ESPN STAR Sports (ESS) has appointed Anthony Yeap as the new Vice President, Integrated Sales, Malaysia and will be based in Kuala Lumpur. Yeap will spearhead the development of ESS' business in Malaysia with a focus on four key areas: Integrated Ad Sales, EMG advertising and sponsorship sales, production services, and syndication, with a focus on terrestrial TV rights.

MPG China has tightened its grip over Hyundai and Kia brands by winning the company's import business for China. Based on Nielsen Media Research, the account estimated to be worth about US$ 100 million was handed to the agency by Innocean after a three-way pitch process that involved incumbent Shanghai Advertising and Guangdong Advertising. 

Media veteran Sree Pathmanathan has moved from AMP Radio Networks and joined  MEASAT Publications, a subsidiary of Astro Malaysia, as it new Chief Operating Officer.  He will also serve as an Advisor for Cross Media Sales. Sree, who has had a brilliant run in the broadcast industry since his early days at New  Straits Times and Utusan Media plus driving AMP Radio Networks from day one,  will now helm MEASAT Publications. 

In a move to further strengthen the senior leadership team, PHD China has promoted Cindy Xu to the role of General Manager of PHD Beijing.