IAA Malaysian presents Craig Briggs at the Malaysian Chief Marketing Officers (CMO) Conference on June 14.
He will speak on...

1. Making design vital in your company - Is your CMO also your CDO (Chief Design Officer)?

2. The Power of Design - Breaking down design into its powerful component parts

3. How are Companies using design to power their brands to success?  

4. Painful lessons – some design 'flubs' worthy of examination

5. Brand Strategy vs Communications Strategy – what's the difference and how do they fit together?





Date:                 14 June, 2012 (Thursday)

Time:                 8.30am

Venue:               MATRADE Exhibition & Convention Centre
                         Menara Matrade, Jalan Khidmat Usaha,
                         Jalan Duta, 50480 Kuala Lumpur

Details at http://www.adoimagazine.com/cmo2012